Sometimes all you need to do is organize to get what you want. Gotta shout out the ladies of Howard University for getting the job done! Read more about this story here.
Victoria Secret is expected to add five HBCU schools (Howard University, Florida A&M University, Hampton University, North Carolina A&T University, and Southern University) to their PINK Collegiate collection, which was released in June previously featuring 33 Universities.
This came after a sophomore at Howard University expressed her disappointment about no HBCUs be considered on the list:
Reid e-mailed Victoria’s Secret to express her dismay and was upset when she received a response that she describes as “sugar-coated” and dismissive. Her disappointment materialized into a crusade to bring Pink onto the campuses of HBCUs. Early in July, she started a Facebook group “HBCU Ladies Wear Victoria’s Secret Pink Too” in an effort to encourage people to write to the company and complain about the HBCU oversight. By late July, the group had more than 400 Facebook members.
A few days after Reid’s initial e-mail, Richard A. Dent III, chief operating officer for Pink, contacted Reid through her Facebook group after someone forwarded him her complaint.
“I reached out to her because she was a fan of the brand. I wanted her to know that we were not being insensitive, and we did have a plan,” says Dent, a graduate of Florida A&M University’s business school and a member of the school’s board of trustees. (From Concreteloop.com/Black Enterprise)
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